PB3A
Nowadays, health
becomes a significant issue in the society. Everyone, the elder and the
younger, wants to be healthy but few actually know how to live a healthy life. I
found a scholar article that focuses on the healthy life style from the UCSB
library: Successful intervention models
for obesity prevention: The role of healthy life styles (Healthy life style). In this article,
the author shows 12 basic methods that can prevent obesity in a circle graph. In
order to persuade more people to live a healthy life, I would like to transform
this scholar article into two genres—Facebook posts and newspaper—the former
one for the young people and the latter one for the elder.
To convince the young people of the healthy
life, I would firstly transform the detailed statistics into two pictures as
the main body of the post: one picture of a handsome boy with beautiful muscle
and strong figure and the other picture of a lovely girl with long-gold hair,
big-blue eyes, and slim figure. After all, the young people are adolescent when
people desire “love” most. A picture that contains a perfect opposite sex can
easily persuade most young people. What is more, I would change the long and
boring title of the scholar article into a concise and exciting headline, like
“Let’s be healthy right now!” Most young people like the style of being simple
and direct. Furthermore, I would cut out all the detailed information and
deductive process. Young people live in a life with fast pace. They feel boring
to check the long process.
Next, to persuade the elder who do not use
the Internet frequently, I will transform the scholar article into a newspaper.
Firstly, I will emphasize that the author is a PHD and he is an experienced and
famous expert in the health field. Most old people are more willing to believe
the authority than to check the results of a person that is not “official”. Secondly,
I will reserve the detailed statistics as much as possible for the reason that
most old people are retired and stay at home all day. They have much time to
study the health. Detailed data would increase the credibility of the newspaper
after they spend a lot of time studying the data. Thirdly, I would add an
introduction of every term. For example, when I read “A Cochrane systematic
review aimed to evaluate the effectiveness of interventions for preventing
obesity”, I was wondering what is Cochrane system. I will add a description from
Wiki to explain this term. To persuade the elder, the article should be clear
enough, giving all the detailed information if necessary, and seemingly
authoritative.
In a summary, young people like conciseness and
visualization; old people like official methods and detailed information. This
is the core reason for my transformation.